Gift Card That Works Both in the US and Italy: The Complete Guide

Have team members or clients spread across the US and Italy? You're not alone.

Many companies operate globally today—but when sending rewards or thank-you gifts, complications arise quickly. Most US or Italian gift cards only work locally, tied to their currencies (USD vs. EUR), merchants, or payment systems.​

For example, a US Amazon gift card won't work on Amazon.it, and many Italian brand cards can't be redeemed stateside.

The challenge: Finding one gift card that recipients in both the US and Italy can use seamlessly. This guide breaks down why most fail across borders—and spotlights solutions like the​ Toasty Choice Card—that make US-Italy rewards effortless.

Global Gift Card Limitations

Gift cards rank among the top ways to reward employees and customers worldwide—but few manage international redemptions effectively. Most US or Italian cards remain region-locked, issued in local currencies (USD vs. EUR), and limited by brand policies or payment networks.

For example, American-issued cards stick to USD and US merchants like Amazon.com, while Italian gift cards use EUR through local gateways. A US prepaid Visa often fails on Italian sites, and an Amazon.it card won't redeem on Amazon.com.​​

Key Challenges​

• Currency Restrictions: US cards operate in USD, Italian ones in EUR—leading to conversion issues and merchant rejections.

• Payment Network Limitations: Many Italian cards favor local gateways like Satispay or SOFORT that don't work internationally.

• Brand and Licensing Barriers: Global brands run separate programs by region, limiting redemption to .com or .it sites only.

• Digital Compliance Requirements: Cross-border cards trigger varying KYC/AML checks between US and EU regulations.

• Fulfillment Issues: Physical cards face shipping delays, customs holds, or activation blocks across borders.

For multinational teams spanning the US and Italy, these hurdles make unified gifting surprisingly complex.

Criteria for US-Italy Gift Cards​

For a gift card to provide seamless experience for both US and Italy, it must meet three essential criteria:

1. Multi-currency support

A cross-border gift card should handle both USD and EUR, either through auto-conversion at redemption or by letting recipients choose their local currency and region.

This ensures someone in New York and another in Milan both redeem for brands that actually work locally.

2.  Global Catalog

3. Digital Delivery

Best Gift Card Options for the US and Italy

Why it's ideal for US-Italy gifting

• Works seamlessly across 90+ countries, including both the US and Italy.

• Recipients choose from extensive brand catalogs—local favorites plus international options.

• Automatically handles currency and brand localization for region-specific choices.

• Delivered instantly via email—no printing, shipping, or manual distribution needed.

• Completely fee-free for both senders and recipients.

💡 Example: An HR manager in New York and a sales lead in Milan both receive a Toasty Choice Card. Each redeems instantly with local merchants in their own currency—no separate US- or Italy-specific rewards required.

Here are some available redemption options for Italy (subject to change):

• Amazon.it Gift Card​

• Zalando e-gift voucher Italy​

• Apple Gift Card​

• Google Play Gift Card​

• Spotify Italy​

• PlayStation Store​

• PlayStation IT​

• Xbox Italy​

• Nintendo eShop Card Italy​

• Eataly IT​

• IKEA IT Carta Regalo €25​

• Conad Italy​

• Unieuro IT​

• LA RINASCENTE Italy​

• Airbnb Italy​

• Deliveroo IT​

• Uber Eats Italy​

• Unes Italy​

• Tigotà Italy​

• Sephora IT​

• Intimissimi Italy​

• Calzedonia Italy​

• Tezenis IT​

• Primark Italy​

• Coin Italy​

• La Feltrinelli Italy​

• Expert IT​

• Pam Panorama Italy​

• Despar Italy​

• Italo IT​

For the most up-to-date catalog, view our global catalog here.

2. Swype Global Virtual MasterCard

Toasty also provides the Swype Global Virtual MasterCard as an alternative, usable across multiple regions including the US and Italy.

This prepaid card offers flexible spending at millions of online and in-store merchants in both markets, anywhere Mastercard is accepted.

Note that non-USD transactions carry fees, so review details before relying on it for primary or high-volume gifting programs.

For complete info on fees, restricted areas, and more, check out this detailed article on the Swype Global Virtual Mastercard.​

How to Send US-Italy Gift Cards via Toasty

1. Sign up

Set values in USD; the platform automatically handles EUR conversion for Italian recipients.

3. Customize the experience

Add your logo, brand colors, and personal message to create unique, on-brand rewards.

4. Upload your recipients

Import US- and Italy-based recipients manually or via CSV upload.

5. Send digitally

Choose instant delivery or schedule sends for a future date.

6. Track delivery

Monitor delivery through platform reporting.

Sign-Up   Book a Demo

FAQs About Gift Cards That Work in the US and Italy

Can the same gift card work in both the US and Italy?

Toasty Choice Cards and a few international prepaid cards work seamlessly in both the US and Italy. Most single-brand or local cards work in either market—but not across both.

Do US Amazon gift cards work on Amazon.it?

No—Amazon gift cards are region-locked. US cards only work on Amazon.com; Italian ones stay exclusive to Amazon.it.

Are there fees with Toasty gift cards?

Toasty remains completely fee-free for both senders and recipients.

Can I send digital gift cards to both US and Italy recipients in one order?

Yes—send to both countries simultaneously. Toasty auto-converts currencies: fund in USD, Italian recipients see seamless EUR equivalents.

How fast is the gift card delivery?

Instant—recipients get their digital card via email within seconds.

Do recipients need an account to redeem?

No account needed. They simply click the email link to browse brands and redeem immediately.

What's the minimum order size?