Swag, or branded merchandise, has become more than just free T-shirts and mugs. For global teams, it’s a way to create connection, boost morale, and reinforce brand identity across borders. Whether it’s welcoming new hires, celebrating milestones, or showing appreciation, swag is a powerful engagement tool.
But distributing swag globally isn’t simple. Different countries have varying import rules, shipping costs, and delivery timelines. That’s where swag management platforms come in—making it easy for companies to create, customize, and deliver swag worldwide.
A swag management platform is a software-enabled solution that allows businesses to design, store, distribute, and track branded merchandise. These platforms help HR, marketing, and sales teams send personalized gifts or company swag to employees, clients, and partners without the logistical headaches of handling it in-house.
The best platforms handle customs, taxes, and global delivery so companies don’t have to.
From apparel to office supplies, swag should reflect your brand identity.
Platforms that connect with tools like Salesforce, HubSpot, or BambooHR streamline workflows.
As remote and hybrid work grows, swag platforms must support teams of all sizes across multiple locations.
PerkUp offers a streamlined swag solution that’s perfect for today’s distributed workforce. With a strong focus on employee engagement and simplicity, it empowers companies to send swag worldwide with just a few clicks.
Intuitive platform with user-friendly interface
Wide selection of customizable swag options (On Demand, bulk swag, localized gifts, and gift cards)
Global shipping with tax and customs support
Supports team rewards, onboarding kits, and employee recognition
Absence of experience gifts
Cannot warehouse in and ship to South America
Swag.com is known for its modern and sleek user experience. It allows companies to set up branded swag shops where employees can choose their own items.
Wide range of high-quality products
Easy-to-use branded stores
Ideal for startups and growing teams
International shipping can be costly
Limited advanced integrations
SwagUp is ideal for companies that want creative swag solutions and help with design. It offers custom packaging, design services, and scalable solutions for large organizations.
Excellent design and branding support
White-glove service for bulk orders
Great for enterprise-scale distribution
Pricing may be high for smaller teams
Setup can take longer compared to others
Sendoso focuses on gifting as a business growth tool. It integrates with CRMs and sales platforms, making it popular for marketing and sales campaigns.
Strong CRM integrations (Salesforce, HubSpot, etc.)
Mix of swag and digital gifting
Ideal for client retention and marketing outreach
More geared toward sales/marketing than HR
Costs can add up with frequent campaigns
Reachdesk specializes in global gifting and remote-friendly solutions. It’s well-suited for distributed teams, offering digital and physical swag.
Strong international logistics network
Great for hybrid and remote teams
Supports both physical and digital gifting
Higher pricing for smaller companies
Catalog not as extensive as Swag.com
Swag has evolved into a strategic engagement tool that connects employees and clients across borders. With platforms like PerkUp, Swag.com, SwagUp, Sendoso, and Reachdesk, companies can send thoughtful, branded merchandise without logistical headaches.
For global teams, the right swag platform isn’t just about sending gifts—it’s about building culture, connection, and long-lasting loyalty. That said, swag isn’t always the best option. In scenarios where shipping is complicated, employees are spread across many countries, or personalization is key, digital gift cards become the perfect complement. They offer instant delivery, universal flexibility, and the same sense of recognition without the logistics.
By combining the power of swag platforms with the simplicity of digital gift cards, organizations can ensure every employee and client feels valued—no matter where they’re located.
What is the difference between swag and corporate gifting?
Swag is branded merchandise meant to represent your company, while corporate gifting may include branded or non-branded items to build relationships.
Can swag platforms handle small orders?
Yes, many platforms like Swag.com and PerkUp allow small-batch orders for startups.
Which platform is best for startups?
Swag.com and PerkUp are beginner-friendly, offering easy ordering and budget-friendly solutions.
How do these platforms manage international shipping?
Platforms like PerkUp and Reachdesk handle customs, duties, and taxes for smooth global delivery.
Is swag still relevant for remote teams?
Absolutely. Swag builds belonging and morale, even in distributed workforces.
How much does a swag platform typically cost?
Costs vary widely—some charge per item, while others add subscription or service fees.